Data Analytics and Verbatim Analysis

b³Intelligence does data and verbatim analytics for clients from a variety of industry verticals such as BFSI, Telecom, Retail, Pharmaceuticals, Manufacturing, Automotive, Logistics, Consultancy and Capital Management etc. We provide services in tabulations, coding, data coding and other data manipulation work. The above mentioned work is done using some of the best known software in their respective fields like Wincross, UNCLE etc.

a) Tabulations
b³Intelligence has significant experience in market research data processing and data analysis and can execute the most complex data tabulation projects required in survey research.

We are adept at managing ad–hoc studies to large tracking studies, with geography traversing from a single country to multiple nations. We are capable of handling the most complex market research data and provide the output desired by our global clients.

With in-depth knowledge of market research data processing tools and expertise in data analytics, we are a leading provider of market research outsourcing services.

We boast of expertise in:
Extensive experience: multi–country tracking studies, concept tests, product usage tests, attitude and usage studies, price sensitivity tests, brand tracks, and fast–turnaround omnibus studies.

Over and above the tabulations work we also offer quality assurance for data tables, a second pair of eyes to go over your tables ensuring there are no errors and you base your business decisions / client reports using 100% accurate data. This service is extremely valuable if you are getting your tables created by an outside vendor.

b) Coding
b³Intelligence specializes in offering open ended coding in–house through a single source to streamline the coding project process and enhance delivery efficiencies and project effectiveness.

Our expert coders have expertise in financial / technology / retail industry coding. We understand and code open–ended responses (verbatim) with ease and accuracy, sticking to the standards of our clients.

Our team goes through thousands of verbatim responses a month across several verticals including financial services, consumer packaged goods and automobiles.

We recognize that coding such verbatim responses is often subjective and contextual and so we ensure that our coders have excellent comprehension skills along with their ability to understand the socio–economic, political, and geographical backgrounds of the respondents.

Our coding services include:

c) Data Recoding /Reclassification
We offer quick and accurate data recoding / reclassification services to various clients. Some of our most popular services include:

Recoding services are highly flexible and can be used across industries / products using any type of data. The data supplied will help the personnel ease out on the grunt work.